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Experts Call for Digital Scale-up of African Creative Economies

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Digital platforms in Africa should scale up to take advantage of the continent’s surging demand for creative content, said Africa Investment Forum Senior Director Chinelo Anohu, adding that the African Development Bank flagship entity is providing advisory services and investment support to creative players.

Anohu was speaking at a virtual “fireside chat” on Tuesday with Afreximbank President Benedict Oramah and Dean Garfield, Netflix’s Vice President of Public Policy. The Africa Soft Power Project organized the event, titled The New Face of African Collaboration. Omar Ben Yedder, Group Publisher & MD of IC Publications, moderated.

The dialogue was held against the backdrop of the recent coming into force of the African Continental Free Trade Agreement (AfCFTA). 2021 is also the African Union’s year of arts, culture and heritage. Discussions focused on the role of infrastructure and connectivity in advancing Africa’s creative industries, including film, textiles and design.

Oramah said that Afreximbank set up a $500 million fund in January 2020 to support Africa’s creative industries. The continent faces a challenge to effectively monetize its creative output. Once it does so, he said, innovation would follow.

The Africa Investment Forum, Anohu said, was working to promote content deals as well as digital infrastructure projects to advance creative industries, including support to smaller players. “At AIF 2019, we had a very interesting entrepreneur scheme which saw those that were not as big get the kind of funding they needed to get beyond getting a feasibility study done,” she said.

Support for intellectual property rights and equipping investors with the data they need to tackle negative perceptions about investing in Africa are key priorities for Africa Investment Forum, Anohu added.

Garfield agreed with Anohu that the AfCFTA would help address a number of the challenges to boosting Africa’s creative output, including uneven intellectual property protections, fragmented payment systems and inadequate human capacity in creative industries.

“Data is one of the African Development Bank’s strong points. They have a fantastic research division, and what we’re trying to do is mainstream that data culled from 55 countries and distill it in such a manner that the investors can easily access the information they need,” she said.

Netflix’s Garfield sounded an optimistic note about his company’s future trajectory in Africa, citing the continent’s youthful population and its rich storytelling tradition.

The Africa Investment Forum, championed by the African Development Bank and its founding and institutional partners, works to accelerate the closure of the continent’s investment gaps. The Forum currently has a growing portfolio of 118 deals valued at $114 billion.

The largest single foreign direct investment into Africa, the Mozambique Liquefied Natural Gas (LNG) Area 1 Project, to which the African Development Bank is contributing $400 million in financing, was structured at the Africa Investment Forum 2019 marketplace event.

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Digital Economy

Digital Technologies Directly Benefit 70% of SDG targets- ITU, UNDP and partners

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More than two-thirds of the UN’s targets for sustainable development can benefit directly from digital technologies, according to the International Telecommunication Union (ITU) and the United Nations Development Programme (UNDP), organizers of SDG Digital which opened today at United Nations Headquarters in New York.  

With digital technologies so closely linked to the Sustainable Development Goals (SDGs), the SDG Digital event highlights how safe, inclusive and scalable digital solutions can put the 2030 Agenda for Sustainable Development back on track amid concerns that the world may miss the vision for people, planet and prosperity that was set in 2015. 

The SDG Digital Acceleration Agendaa global analysis of the connections between digital technologies and sustainable development, was released as part of SDG Digital to provide a roadmap to governments on their digital transformation journey and to promote action and financing.  

“With only a fraction of the SDGs on track at the halfway point of the 2030 Agenda, it is urgent to ensure that everyone, everywhere can build their own digital futures,” said ITU Secretary-General Doreen Bogdan-Martin and UNDP Administrator Achim Steiner in the foreword of SDG Digital Acceleration Agenda. “The recent breakthroughs in digital technology have unleashed unprecedented opportunities, and with them new avenues for digital innovation in our race against time to fulfil the promise of the 2030 Agenda.”   

Uniting around digital to drive sustainable development  

According to UN assessments, progress on half of the 169 SDG targets is either weak or insufficient at the 2030 Agenda’s halfway point. Thirty per cent of the SDG targets have either stalled or gone in reverse.   

With digital transformation demanding joint efforts between the private sector, financial institutions, civil society, the UN, governments and young people, SDG Digital brings together experts, policy-makers and business leaders to explore the achievements, gaps and solutions on how digital technologies can support the 2030 Agenda.  

Scale and innovation accelerate transformation  

The SDG Digital Acceleration Agenda, developed by ITU and UNDP together with Boston Consulting Group (BCG) as knowledge partner, and the Inter-American Development Bank (IDB) as Agenda supporter, shows how digital technologies kickstart economic and societal transformation by creating scale and efficiencies.  

The Agenda features digital solutions that are already demonstrating how tech can directly benefit 119 of the 169 SDG targets, or about 70 per cent, including in areas such as climate action, education, hunger and poverty.  

“When you look at these game-changing digital solutions, you can see the actual building blocks that can drive us toward universal and meaningful connectivity,” said Bogdan-Martin. “This is how we can – and will – work together to ensure our shared digital future is inclusive, sustainable, and safe and responsible – and to do it in this decade.”  

Data in the SDG Digital Acceleration Agenda suggest that countries which improved their digital maturity—as measured by digital affordability and infrastructure indices—outpaced their peers in SDG progress for selected income levels.  

The Agenda also profiles the opportunities for sustainable development offered by advancements such as generative AI, 5G networks, and blockchain.   

Financing and joint action bring scale and innovation  

Digital transformation requires considerable investment in connectivity infrastructure, building up digital skills, and creating the conditions for job retraining and new opportunities.   

SDG Digital highlights that the funding gap of over USD3.7 trillion for the SDGs should focus international efforts on enablers—such as infrastructure and connectivity—as well as the pooling of resources through collaboration including the private sector and the utilization of diverse financing methods.  

Digital public infrastructure as a catalyst for the SDGs   

The formal opening of SDG Digital is part of the UN’s SDG Action Weekend, a series of High Impact Initiatives focused on mobilizing further leadership and investment to bring progress to scale between now and 2030. This includes the UN High Impact Initiative on Digital Public Infrastructure to scale inclusive and open digital ecosystems for the SDGs.

Today’s decisions by countries on how to build their digital public infrastructure (DPI) will have lasting consequences on their opportunity to grow and innovate, and to achieve the SDGs by 2030.   

As highlighted in a recent G20 publication supported by UNDP, DPI – built on robust governance and strong local digital ecosystems – can deliver value and high impact across all of the 17 SDGs to leave no one behind.    

“Digital public infrastructure represents the ‘roads and bridges’ of our new era on which countries can ‘transport’ a range of vital services to citizens, from e-health and e-government services to online education and social protection,” said Achim Steiner. “As our global community’s shared plan for a better future in the Sustainable Development Goals faces challenges, bold investments in DPI by governments are a tried-and-tested means to get them back on track — an ambition that the UN is matching by empowering 100 countries with a range of now-vital DPI solutions to ensure that everyone, everywhere can build their own digital futures.”  

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Championing An Inclusive Digital Identity Approach In Africa – At Scale

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As digitisation accelerates across Africa, the demand for liveness detection and online identity authentication services has become critical. The act of identifying ourselves is under rapid transformation, especially when it comes to using biometrics to access financial and governmental services. If executed correctly, this offers an opportunity for greater inclusivity than ever before.

Gur Geva, Founder and CEO of iiDENTIFii, says, “Face biometrics offers a ground-breaking solution to identity verification (IDV) on the continent in that it is secure and simple to use. Yet this solution will only truly work if the algorithm that underpins face biometrics is trained on the full scope of African faces and can be executed at scale.”

Historically, proof of identity was only available to those who could fulfil a rigid set of criteria. One of the main barriers to a person opening a bank account, for example, would be the inability for them to prove their identity without any formal identity document or proof of formal address. According to the World Bank, 57% of Africans still do not have any kind of bank account, including mobile money accounts. This translates to about 360 million adults in the region and approximately 17% of the total global unbanked population without access to formal financial services, a recent study by BPC and Fincog found.

Sustainable Development Goal 16:9 aims “to provide legal identity for all, including birth registration by the year 2030”. Digital identity plays an active role in meeting several other SDGs, including universal health and education access and financial inclusion.

Remote face authentication is a crucial step in bridging the digital divide in Africa.

Geva explains, “The digitally excluded are missing out on access to social and financial inclusion. Those who do not have access to newer technologies are disadvantaged in healthcare, education and financial support. The mere ability to confirm one’s identity digitally is a key that opens the doors to essential financial and civic services without the risk of impersonation or fraud.”

Diversity in face recognition is the key factor for success in Africa. Yet historically, a large-scale database of African faces has been lacking. Thanks to new developments in technology, this barrier is no longer in place. Geva adds, “Respecting diversity in biometric authentication is a core consideration in our business. For this reason, we have trained our algorithm on over 50 million African faces. This translates into identity for all, but specifically identity for all Africans.”

Through a triangulated authentication process, iiDENTIFii’s technology establishes that the person on the other end of the screen is real, live and transacting at that moment. This multi-faceted facial scan is further verified with key data from the person’s ID document and information from the relevant government databases. “Identity fraud has historically been difficult to detect. Our technology can authenticate and automatically onboard a person in under 30 seconds. Our algorithm vastly reduces false accept and reject rates, fully protecting consumers and businesses,” says Geva.

A focus on verifying a living person, in other words establishing ‘liveness’, ensures that correctly mapping and verifying a diverse range of faces is possible. Geva explains, “With our technology, we are able to establish 3D passive and 4D biometric liveness. Our 4D Liveness is resilient to deepfake and replay attacks. It comprises different colour lights that reflect in a certain sequence off the user’s face which helps determine true biometric liveness.”

Inclusivity in technology extends beyond diversity. It also raises the issue of accessibility. “We have created a technology platform that can be used by very low-end through to very high-end smartphones,” says Geva, “Users can also access the platform via a mobile Software Development Kit (SDK), as well as web-based/browser SDK – which allows them to just click on a link to authenticate themselves, as opposed to downloading a large SDK onto their phones.”

With a simple, fast and secure approach that takes the full scope of African faces into account, biometrics becomes a compelling catalyst for financial and social inclusion. Geva concludes, “We believe that, with the right technology, all Africans can claim their identity and use it to their safety and benefit.”

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Digital Economy

Interswitch Group Partners Credit Bank of Kenya and IFAD to Deepen Remittance Play

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Interswitch Group, Africa’s leading integrated payments and digital commerce company, has announced a partnership with Kenyan lender, Credit Bank, the International Fund for Agricultural Development (IFAD) and Ria Money Transfer.

The partnership will facilitate the provision of diaspora cash remittance services to rural recipients in Kenya through the Savings and Credit Cooperative Society (SACCOs).

Tagged the Affordable Remittances and Enhanced Financial Inclusion Programme, the initiative will enable unbanked rural remittance receivers to access formal banking services through a basic and transparent bank account and see Interswitch and its partners collaboratively train and build capacity for over 1,350 SACCO members.

Credit Bank projects that during the initial phase of the programme, it will reach at least 1,200 Kenyans living in the diaspora and facilitate at least 1,500 rural recipients back home to open a bank account for the first time.

Thus far, the initiative has onboarded three SACCOs that will be engaged in the next 16 months, with projections to onboard seven more over the next 36 months. The SACCOs will have their staff appointed as sub-agents in the rural Kenyan areas which are currently underserved by formal remittance providers.

Speaking on the partnership, Founder and General Managing Director of Interswitch Group, Mitchell Elegbe stated that the collaboration is indeed a significant stride towards bridging the financial divide, empowering more individuals and businesses in Kenya with access to modern payment solutions, and creating a more inclusive financial ecosystem for all.

“This partnership with Credit Bank of Kenya and IFAD marks an important step as we continue to expand our reach and provide innovative solutions for our customers worldwide. As we all know, remittance plays a crucial role in the lives of many people, and we are committed to making it simpler, faster, and more affordable” he added.

According to Romana Rajput, the Country General Manager of Interswitch Kenya, “SACCOs form an important part of our financial services in Kenya where we come together to save money and improve the quality of our lives through lower interest rates loans to acquire important purchases like land, homes, educate our children, improve our businesses and much more. Working with SACCOs and their members will make transfers quicker and more convenient for beneficiaries.”

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