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MTN Revv Task SMEs On Customer Engagement

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As part of efforts to support Small and Medium-Scale Enterprises (SMEs) in Nigeria, the MTN Revv Masterclass held a question and answer session, tagged Y’ello Clinic to offer informed business advisory to participants.

The virtual session featured 11 panelists and was moderated by the Executive Director, Retail Banking, First City Monument Bank (FCMB), Olu Akanmu.

While fielding questions on financing a business, the Chief Financial Officer, MTN Nigeria, Modupe Kadri explained the importance of SMEs to identify its industry, customers, the problem to be solved and how to solve them. He listed equity and loans as part of ways to fund a business that is hinged on a profitable idea.

Speaking on technology as a tool for business success, the Chief Enterprise Business Officer, MTN Nigeria, Lynda Saint-Nwafor, said, “The question is no longer whether we should promote adoption of technology tools and solutions. The question is can we afford not to do so? Whatsoever sector that you are in, the need to use technology to drive your business cannot be overemphasised.”

Furthermore, she informed that MTN is continuously exploring opportunities to build capacity in the SME segment. “We have developed specific propositions for SMEs that address their needs. We also provide ICT services that are adjacent to our core services. We have vertical specific propositions that are targeted to education, health, agriculture, and we do these solutions to support their client engagement, create digital access for their staff, and also to improve their operations. We have a PABX solution hosted in the cloud. You don’t need to invest in an independent PABX solution”, she said.

With hands-on experience in retail penetration and brand visibility, the Chief Sales and Distribution Officer, MTN Nigeria, AdeKunle Adebiyi highlighted other ways of adding value to a business including offering complimentary services.

“Your mien can determine whether you can be patronized. You must look clean and dress well, not expensive clothing but good dressing. Repeat purchase will come with your attitude and the quality of your service or products,’’ he said.

The Chief Customer Relations Officer, MTN Nigeria, Ugonwa Nwoye also revealed that paying attention to the feedback from customers can improve the brand identity and maintain customer satisfaction. In the same vein, Olubayo Adekanmbi, the Chief Transformation Officer, MTN Nigeria, remarked that social media followers provide pointers to SMEs as to how a business is perceived by the public, especially the target audience. According to him, SMEs can introduce loyalty cards with promised discounts on future patronage to retain customers.  

In juxtaposing technical and behavioral competencies, the Chief Human Resources Officer, MTN Nigeria, Esther Akinnukawe said that the quality of staff lies in behavioral competencies which are personal attributes. In addition to relying on good recommendations to hire employees, the SMEs were urged to conduct background checks on candidates and their guarantors.

Other panelists emphasized the need for SMEs to manage stakeholders like the government and the community and obey the rules governing the area of operation.

Following the completion of nine high-impact masterclass sessions, The Revv Programme has trained over 10,000 Small business owners. On November 26, 200 SMEs will join MTN’s first accelerator programme, Y’ello 200 where they will enjoy exclusive access to a broad range of technology and productivity tools and expert advisory for six months.

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Enterprise

Andela Rwanda Launches Apprenticeship Program to Connect Africa’s Top Organizations with Talent

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Andela, the global network for remote technical talent, has announced the launch of the Andela Rwanda Apprenticeship Program, a 12-week program that aims to introduce global organizations to the vast potential of up-and-coming Rwandese tech talent.

The apprenticeship program offers companies the chance to build their team with graduate apprentices from the Andela Technical Leadership Program (ATLP). The ATLP is Andela Rwanda’s signature accelerator program, in partnership with the country’s Ministry of ICT and Innovation,  empowering Rwandese nationals with the prerequisite software engineering they need to be future tech leaders. 

The ATLP simulates a real-world technology product setup, where participants learn to work within a team to build web applications with best practices based on Javascript and its associated frameworks. The program has so far successfully trained 380 junior engineers from across ten different African countries, with over 70% of the graduates from the ATLP currently employed. There are currently 150 additional learners in the program. 

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Opportunik Global Fund Set to Break Barriers Through Its African and Diasporan-Focused Investment Fund

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Opportunik, a private wealth fund giving Africans and Diasporans access to global investments, announced today that it will launch its licensed fund on the 2nd of May 2023. Administered by Accuvise Administrators Limited, a registered fund administrator based in Mauritius, Opportunik Global Fund [OGF] will present a diverse mix of asset classes enabling investors to create wealth with minimal currency or political risk. 

OGF was created to address African investors’ pain points, including high barriers to global deals, insufficient yield on smaller ticket sizes, ever-changing foreign exchange rates, and high inflation and taxation. Participants can be located anywhere in the world but must invest in the most traded currencies, such as the US Dollar. As one of the first private retail funds aimed at Africans, the multi-asset growth fund will provide the following: 

  • Low-entry barrier with a minimum investment of $5,000 and optional monthly subscriptions in multiples of $1,000
  • Access to diversified asset classes and investment strategies in multiple financial markets
  • Projected return of 10-20% paid annually to investors’ bank accounts
  • 5-year tenure for the principal with an annual payment of returns 
  • Ability to track wealth journey and measure returns and financial growth

Commenting on the fund, Kola Oyeneyin, CEO of Opportunik Global Fund, said: “We created Opportunik Global Fund to directly tackle the challenges many African investors face when looking for global investments. As an African-born fund, we recognise that the continent is full of wealth opportunities; however, there is a need to empower rising middle-class Africans with a platform to enable them to access new markets beyond the continent’s borders. 

Driven by an in-house team of fund managers located across Africa (South Africa, Nigeria, Kenya, and Zambia), OGF will work alongside Accuvise Administrators. With over $216m in Assets Under Administration, Accuvise has a proven track record of structuring and administrating investment funds. 

According to the Henley & Partners’ Africa Wealth Report, a total of $2.4 trillion total investable wealth is held on the continent, with South Africa, Egypt, Nigeria, Kenya and Morocco accounting for more than half of Africa’s high-net-worth individuals.

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Enterprise

PMI Seeks Stronger Partnerships to Bridge Education and Employment Gap

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Non-profit professional association and global advocacy group for the project management profession, Project Management Institute (PMI) has recognised that linkages are required between education and employability so that young skilled Africans are able to deploy their skills in formal employment where available or create their own opportunities through effective entrepreneurship.

 As the future of work becomes more projectised, project-based skills will become essential to helping changemakers turn ideas into reality and overcome complex challenges. 

PMI predicts the global economy will need 25 million new project professionals by 2030. In its Talent Gap report, it attributes this demand to an increase in the number of jobs requiring project management skills, economic growth, and retirement rates. 

A shortage of this critical skill could pose considerable risk to organisations as they rely on project teams to implement strategic initiatives on time and on budget. Globally, the talent gap is being exacerbated by the post- pandemic ‘Great Resignation,’ which has seen workers quitting their jobs. 

In Africa, however, “we observe the opposite trend,” says George Asamani, PMI’s Business Development Leader for Africa. 

“The continent graduates around 11 million young people from schools and universities each year, according to Junior Achievement Africa. This presents the continent with an opportunity to leverage this demographic dividend to address shortages of project management professionals in the developed world – while also developing the project skills to help young Africans build the conditions for much broader economic participation at home.” 

PMI has successfully partnered with universities in Sub-Saharan Africa to provide practical courses to help students while still at university to understand how to apply project management skills for delivery in the real world. Through a train-the-trainer model, lecturers and professorial staff at universities are trained to teach project management skills to reach as many students as possible across all disciplines. 

“While some universities include these courses as part of their overall fees so that students receive project management training free at point of delivery, others deliver the training as additional pay-as-you-go courses. Regardless of how universities choose to build these critical project management bridges into their curricula, PMI provides 60% discounts on all certifications received by university students,” says Asamani. 

PMI together with Microsoft has also built the Citizen Developer courseware available to partner universities or directly to individual students. Microsoft estimates that an emerging class of citizen developers will create 450 million apps over the next five years using software development dubbed “low-code / no-code”.

“The execution of all projects today relies heavily on digital ability. 86% of IT decision-makers say the biggest challenge to digitally transform their business is too few developers. That’s where the power of citizen development comes in,” says Asamani. 

In Africa, PMI has partnered with the Tony Elumelu Foundation (TEF) which seeks to add US$ 10 billion to the African economy by creating 10,000 new businesses on the continent. PMI’s own research shows that one of the five most common causes of entrepreneurship failure is execution risk, or the inability to deliver projects successfully. 

In response, and together with the TEF, “PMI has developed a webinar series that guides young African entrepreneurs build businesses and execute projects by successfully managing risk through ideation, strategy and delivery,” reports Asamani. The webinar series also supports young African entrepreneurs directly with mentorships provided through the TEF.

PMI also partners with the African Leadership Group, composed of the African Leadership Academy (ALA), the African Leadership University (ALU) and the ALX career accelerator to empower young Africans with project management skills. 

At ALA, PMI works with undergrad students who during their first-year present ideas which are formally critiqued, marked and refined. During the second year, students work on delivering their ideas practically, supported by mentors through the PMI South Africa Chapter. 

“Today, beyond education, where we are already doing a lot of work – we also need to find ways to work with government and the private sector to reach and empower a much broader segment of young Africans. All of us have a role to play in creating a more confident and readily employable workforce,” concludes Asamani. 

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